McVan Blog

Any retail establishment will eventually encounter dissatisfied customers, but religious jewelry retailers have several extra considerations since they’re dealing in high-value commodities. As a relgious jewelry retailer, it’s highly likely you sell several different brands, meaning you’re juggling long-term business relationships with different distributors. This is only half the battle when it comes to unhappy customers.

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While we here at McVan pride ourselves on being the best supplier of wholesale religious products, such as gifts, jewelry and memorabilia. We do understand that there are other manufacturers out there that do quality work as well. We’re never shy about telling our customers – or potential customers – about these other makers of religious goods when we’re asked, because like we said, we’re all in this business together. And certainly if our customers or potential customers can’t find the product that they’re looking for from us, we want them to be able to find it from someone else – it’s only right.

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Whether you're an established religious retailer or you're just getting your start in this rewarding industry, you probably understand the importance of using Facebook and other social media channels to point prospective customers toward your shop. But simply maintaining a Facebook page isn't going to reel in the leads you seek. You need to take advantage of another powerful piece of the Facebook puzzle -- namely, its advertising platform.

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In retail, promoting seasonal religious gift deals can make a huge difference in your company’s profit over the course of the year. It’s important to think about seasonal promotions that pertain to holidays like Easter and Christmas, but it’s equally important to include revolving hallmarks in peoples’ lives like baptisms, first communions and confirmations.

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